DLYX Live Demo

Google Analytics + Google Tag Manager vs. DLYX

Chrome without Tracking Protection
Result: Tracking works quite normally.

Firefox with AdBlocker
Result: GTM is running, but Analytics tracking is blocked. DLYX is running.

Brave Browser
Result: GTM and Analytics tracking is blocked. DLYX still running.

Page Examples

Open different Browser and check this Analytics tracking methods with different browser settings like ITP or ETP and activate common blockers like AdBlock or Ghostery.

Homepage Content Page Contact & Conversion EEC Product Detail + AddToCart EEC Checkout Success EC Transaction

DataLayer Data for active Page Example

window.dataLayer = window.dataLayer || [];
window.dataLayer.push({
    "pageType": "contact",
    "visitorType": "external"
});
window.dataLayer.push({
    "event": "uaData",
    "eventCategory": "conversion",
    "eventAction": "form.sent",
    "eventLabel": "Conversion ID:1733324313"
});

Tracking Request Results

Your User-Agent: CCBot/2.0 (https://commoncrawl.org/faq/)

Google Tag Manager + Google Analytics

DataLayer
DataLayer HTML-Code Inegration incl. Push Events
Google Tag Manager
GTM JavaScript file loaded and processed.
self hostet gtm.js file also blocked
Google Analytics
Load analytics.js file and send GA-request

Google Analytics Requests:

DLYX DataLayer Proxy

DataLayer (same as GTM + GA)
DataLayer HTML-Code Inegration incl. Push Events
DLYX Proxy
Tracking configuration via GTM-JSON Import.
server-side Google Analytics tracking
All Google Analytics requests are Server 2 Server

server-side Google Analytics Requests:

What is the DLYX DataLayer Proxy?

The DLYX DataLayer Proxy moves most tracking scripts from the browser to a server. The processing of the DataLayer works like the Google Tag Manager — of course all e-commerce events are taken into account.

More informations: www.dlyx.io

Google Analytics Tracking with the DLYX DataLayer Proxy